Infusing trust in AI

Virtual Meet-up - Tuesday 29th March at 4pm

Infusing trust in AI

Virtual Meet-up – Tuesday 29th March at 4pm

For AI to transform our work and improve our lives, the data and insights we use must be trustworthy and explainable.

Join two of our incredible champions of Trust in AI, Beth and Phaedra, as they challenge us to think about our world differently and how we can answer some of the big questions: What exactly does infusing trust in AI mean, and what can we do about it?

This talk will introduce listeners to how we can trust and scale the value of AI. Through personal storytelling and real-life examples, it will bring key themes such as bias and subjectivity to life, along with the role we can play in the process.


Event Moderator: Pamela Cook

Pamela Cook is the CEO of Infoshare, a UK-based Data Quality and Management company. She has shaped Infoshare to use its technology for good and has played a crucial role in many successful projects aimed at protecting vulnerable members of society. Her work with police forces has improved the accuracy of millions of police records and the implementation of fully compliant police data processes. And the work she led with local government has improved the identification of vulnerable and at-risk individuals and ensured safe-guarding interventions are delivered earlier and more effectively to those who need it.

Her desire to be a force for good however is not limited to her role as CEO. She is also a magistrate in Thames Valley and attaches great importance to the work she does with the Cabinet Office SME Panel, advocating for the rights and fair treatment of UK small businesses. During the Covid-19 crisis she volunteered with a Covid support team to help vulnerable people in her area who were self-isolating and was shortlisted for a community award for this work.

Pamela is regularly recognised in the industry for her expertise and insights. She was named the Female Entrepreneur of the Year in the 2019 Enterprise Awards; listed on the 2020 DataIQ 100 people in data, and on the 2020 Global Top 100 Data Visionaries. She has been listed as one of We Are Tech Women’s Inspirational Women in Tech and has recently been profiled by both Archives of IT and Business Matters.

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Beth Rudden

Beth Rudden is a Distinguished Engineer and IBM Executive Leader. Her role is to transform people, companies, and lives through analytics and empowerment with data. As a consummate advocate for responsible stewardship of data and science, she infuses diversity into global and corporate leadership, and drives human-centered design into cognitive enterprises.

As a global leader and influencer, she also coaches and leads teams of data scientists, data engineers, data architects, data analysts and consultants who develop and deploy AI solutions for IBM’s clients.

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Phaedra Boinodiris

A fellow with the London-based Royal Society of Arts, Phaedra Boinodiris has focused on inclusion in technology since 1999. She is currently the business transformation leader for IBM’s Responsible AI consulting group and serves on the leadership team of IBM’s Academy of Technology. Boinodiris, co-founder of, is pursuing her Ph.D. in AI and Ethics at University College Dublin’s Smart Lab. In 2019, she won the United Nations Woman of Influence in STEM and Inclusivity Award and was recognized by Women in Games International as one of the Top 100 Women in the Games Industry.