Digital Product Analytics Consultant
About Capgemini Invent
About Capgemini Invent
As the digital innovation, design and transformation brand of the Capgemini Group, Capgemini Invent enables CxOs to envision and shape the future of their businesses. Located in more than 36 offices and 37 creative studios around the world, it comprises a 10,000+ strong team of strategists, data scientists, product and experience designers, brand experts and technologists who develop new digital services, products, experiences and business models for sustainable growth.
Capgemini Invent is an integral part of Capgemini, a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 340,000 team members in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group reported in 2021 global revenues of €18 billion.
Get The Future You Want
Why join Frog?
Frog is one of the world’s most successful innovation and design companies and has recently turbo-charged our UK business through a number of mergers and acquisitions.
We’re growing fast, and our next move is to build on our global heritage in brand consultancy and launch a market leading UK brand offer.
frog partners with customer-centric enterprises to drive sustainable growth, by building and orchestrating experiences at scale, while harnessing the power of data and technology.
You will join the frog data Team, where we transform our clients into true insight-led enterprises by bringing an inventive mindset to their biggest Growth, Customer & Digital challenges.
Why this role?
Within this role you will use your experience within our Digital Discipline to help our clients :
Develop performance measurement frameworks – including Key Performance Indicators (KPIs), goals, user needs and benefits – for product or services
Analyse the performance of their website/apps/digital products and services and assure the performance is aligned with strategy, business goals and user needs
Identify and apply the most appropriate analytics tools and techniques to bring data sources together and tell a story
Expand the analysis with different kinds of data – sales, survey, web analytics, social media, search, to address clients’ business questions.
Generate actionable insights and recommendations to inform decisions
Adapt your approach and framework appropriately and in line with any changes
Why you?
You’ll have experience in some of the following areas (not all are required):
Experience in designing, developing, and deploying digital analytical solutions
Setting up web analytics metrics to measure performance of digital services
Measuring and analysing online marketing activities including natural and paid search, email, affiliate, display and social
Working with web analytics tools, such as Google Analytics, Adobe Analytics, Amplitude, SiteCatalyst,etc...
Understanding of digital channel/platforms (search and social, organic and paid)
Working with data visualisation tools, such as Google Data Studio, PowerBI and Tableau
Working with website optimisation tools for A/B and multivariate testing, such as Google Website Optimizer, Adobe Target and/or Optimizely
Why Capgemini Invent?
As a team:
We value diversity: we embrace the value that diverse teams bring to our A&AI practice and our clients.
We focus on clients: positively impacting our clients data culture and operations
We are committed to learning and development: obsessed with advancing our data, insights and analytics skills
We're stronger when we collaborate: active collaboration and other Invent capabilities and with wider Capgemini, most notably I&D, Tessella and with select third party alliances
We foster community: building new analytics and AI products and services through our functional and industry communities of interest
We believe data can be a driver for a better world: we will use our AI & analytics skills to improve sustainability, address climate change and champion active inclusion
Diversity
Capgemini positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity. We are committed to hiring, developing and retaining the best people to deliver innovative, world-class solutions for our clients. We foster an inclusive culture that enables everyone to achieve their full potential and enjoy a fulfilling career with us. Our comprehensive flexible benefits package and lifestyle policies enable our employees to balance their individual, family and work-life needs.
Learning and Development
There’s an endless amount to learn at Capgemini, and an endless number of ways to do so. You will have the opportunity to regularly go on training and receive best-in-class management consulting training from our Capgemini University in Paris. You can pursue a range of technical learning opportunities and you will have access to industry-wide training courses and accreditations.
Whilst you will have London, Manchester or Glasgow as an office base location, you must be fully flexible in terms of assignment location, as these roles may involve periods of time away from home at short notice.
We offer a remuneration package which includes flexible benefits options for you to choose to suit your own personal circumstances and a variable element dependent grade and on company and personal performance.
In order to commence a role with Capgemini UK plc you will be required to provide documentary proof prior to joining the Company that you are entitled to live and work in the UK.
We are proud supporters of Women in Data®. Connect, engage and belong to the largest free female data community in the UK – visit: www.womenindata.co.uk to join our community.