Data Scientist II, Marketing Analytics



Expedia
Published
26.06.2024
Location
London, United Kingdom
Job Type
Hybrid Working Opportunity
TELECOMMUTE

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Data Scientist II, Marketing Analytics

Are you passionate about statistics and data analytics? Do you have experience in marketing analytics and are interested in helping us solving tough problems and influence positive change? We’d like to hear from you!

At Expedia Group (EG) Analytics we are looking for a curious and hard-working individual with a strong statistical and analytical background. The role is a Data Scientist II within Incrementality Analytics (within the Marketing Analytics team) and will be responsible to devise, develop, and maintain methods and tools that use a multitude of insights (from tests and from models) to help optimizing capital allocation. You will work closely with other highly skilled data scientists across EG, partnering with our digital marketing teams, as well as colleagues across Capital Allocation, Finance, and Product.

This job is for you if you are comfortable in tackling sophisticated analytical and business problems, you are resilient and strive to make a difference...and are seeking a stimulating role within a fast-paced and fun business!

We believe in flexible working and this role could be fulfilled on a flexible working set-up, this can be discussed during the interview process.

Who you are:

  • Bachelor's or Master's or PhD degree in Mathematics, Science, Statistics or related Technical field; or equivalent related professional experience in a role focused on analytics or data science (e.g. driving significant and sustained change and performance improvement from data-driven insights)
  • Strong SQL skills, proficiency and experience in coding with R or Python
  • Good knowledge of statistical modelling techniques (previous experience in predictive analytics is a strong plus)
  • Excellent analytical problem-solving skills and can-do attitude
  • Ability to communicate sophisticated concepts concisely and clearly
  • Display strong domain knowledge, business acumen and critical reasoning skills

What you’ll do:

  • Apply your knowledge with SQL, Python or R, or any other major ML programming language
  • Understand business requirements and problems and find analytical solutions to solve or support them.
  • Constantly assess the status quo, find and discuss opportunities for optimisation, simplification and acceleration of current processes.
  • Clearly and confidently articulate decision-making rationale, solutions, methodologies and frameworks to team members and both technical and non-technical partners
  • Partner with cross-functional teams like Global markets, Business units, Marketing Channels, and Finance to increase the adoption of the team insights
  • Create a feedback loop with marketing teams to use campaign insights to inform future campaign planning and spend optimization
  • Pick analytically valid approaches, appropriate in terms of level of effort, favoring iterative delivery that tackle the objective, not the ask

About Expedia Group 

Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.

© 2021 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50

Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs.

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

 

We are proud supporters of Women in Data®.  Connect, engage and belong to the largest free female data community in the UK – visit: www.womenindata.co.uk to join our community.

 

APPLY HERE: Data Scientist II, Marketing Analytics

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