Market Research Analyst – Online

Job Description:

Please note this role will close at 00:01 on 6/7, so we advise getting your application in no later than midnight on 5/7

This is a 12-15 month FTC role

Team Overview

The Market Research team are responsible for providing a deep understanding of consumers and citizens in the markets we regulate. Market Research is essential to Ofcom's role as an evidence-based regulator. Our research informs strategic, policy, and operational decisions

Purpose of the Role

Market Research Analysts are responsible for market research projects from start to finish. The successful candidate will work closely with other teams in Ofcom to define research objectives, select the best supplier to deliver the work and then collaborate with the chosen supplier to design, execute and report on the research findings.

This role will primarily be focused on research projects to help build our understanding of consumers and citizens in the online sector, to provide Ofcom with a vital component of the evidence base for our new and anticipated regulatory duties in relation to Video Sharing Platforms (VSPs) and Online Safety.

We expect these research projects to be innovative, employing cutting-edge methodologies and analysis techniques. The post holder will have key working relationships with our external supplier(s) and with the Making Sense of Media/Media Literacy, VSP and Online Safety policy teams.

Key responsibilities

Manage quantitative and qualitative market research projects for Ofcom across the markets Ofcom regulates;

Help to assess the research requirements of internal clients, demonstrating awareness and understanding of the policy context and of Ofcom’s overall mission, to develop appropriate research briefs which, fulfil the requirements in a timely and cost-effective fashion;

Stay up-to-date with external research and insight from industry / academic sources;

Commission and manage market research agencies and consultants, assuming responsibility for their performance, timeliness and quality of output;

Evaluate and interpret market research findings to generate insight that enables Ofcom to develop regulatory policy from a sound evidence base;

Communicate research results/insights to colleagues, and help to ensure research evidence is effectively integrated into policy decision making;

Produce high quality charts, interactive data and written research reports suitable for external publication;

Adhere to Ofcom’s market research quality procedures

Skills, Knowledge and experience

Excellent numeracy skills - ability to interpret data and identify key points and insights;

Accuracy and attention to detail;

Strong written communications skills, including report writing and editing;

Strong oral communication skills.  Ability to communicate effectively to colleagues of all levels in both formal and informal environments;

Strong project management and organisational skills and ability to effectively prioritise workload and react to changing priorities;

Ability to build trust and maintain business relationships with teams across Ofcom as well strong relationship management skills for agencies and 3rd party stakeholders;

Appreciation of the importance of high-quality and ethical design in public sector research projects;

Appreciation of and desire to promote Ofcom's values of excellence, agility, empowerment, collaboration and respect.

Qualifications

Market Research agency or client side experience essential

Ofcom is a forward-thinking, inclusive employer and recognises the value of diversity to truly “make communications work for everyone”. Here at Ofcom, our vision is to ensure people are part of an environment when they can truly strive and be themselves, therefore we aim to recruit from the widest pool of candidates possible – irrespective of social background, ethnicity, sexual orientation, gender or disability. We are an organisation that strives to be truly representative of the whole of the UK and our aim is to be an employer of choice for everyone.

We champion flexible working and so wherever possible we support flexible working patterns including job shares.

As a Disability Confident employer, we guarantee to interview disabled applicants who meets the minimum selection criteria of the role as outlined in the job specification, if applicants would like to be considered under this scheme. We pride ourselves on ensuring all candidates are treated fairly throughout the application and selection process including making our process as accessible as possible. You can find more information on the scheme here. https://www.ofcom.org.uk/about-ofcom/jobs/disability-confident-scheme

Should you require any adjustments to be made, please do contact us directly at resourcing@ofcom.org.uk or call 0330 912 1378

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